FITzrovia and Bloomsbury: Store Street Sports Day

Tuesday 8 July 0014

© Agnese Sanvito

© Agnese Sanvito

© Agnese Sanvito

On Saturday 28 June, FitLondon opened to the public with a community sports day. Despite the summer showers, everyone joined in the activity on Store Street South Crescent.

There was croquet with Fletcher Priest and ping pong with Ryder Architecture, while NLA chairman Peter Murray led groups on an exploration of local public realm improvements on tokyobikes.

The exhibition, borrowed from the American Institute of Architects in New York, identifies strategies from London and the US that make the built environment more conductive to healthier lifestyles. 

In response to this theme of creating a fitter city, NLA and The Building Centre, in association with Ramboll and RIBA London’s Great Tichfield Street Festival Committee, created an engaging environment, one which invites people to use the space in a variety of ways – illustrating the crescent’s potential as a new public realm in Fitzrovia.

NLA and The Building Centre will continue to activate the space with fitness classes, talks and other events, keep an eye on the NLA website for further details. 

Lucie Murray, Programme Coordinator, NLA

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This NLA exhibition is an adaptation of the travelling exhibition, FitNation, kindly donated to us by the American Institute of Architects and the Centre for Active Design in New York.