New London Architecture’s 1:2000 scale model of central London was unveiled this morning by Sir Edward Lister, The Mayor’s Chief of Staff and Deputy Mayor for Planning and Policy, on the London Stand at MIPIM in Cannes.
The New London Model covers some 85 square kilometres of the capital, from Old Oak Common in the west to the Royal Docks in the east, and marks the 10 year anniversary of New London Architecture.
NLA was set up in 2005, the day after the Olympic BID, to create a forum for information, discussion and debate about the changing physical shape of the capital. Ten years ago the biggest story for London was the potential of the east. The model that NLA launched with helped to highlight the proximity of Stratford to The City and West End and just how big the opportunity for regeneration was on the back of the Olympics.
The New London Model shows just how significant the opportunity for London continues to be. Huge regeneration activity is well underway in the east at Stratford and the Royal Docks but also out west. The new model reflects this; extending out significantly to include Earl’s Court, White City and Old Oak Common – all major areas of proposed change.
The New London Model will also be totally interactive. It will be launched in its permanent home at the NLA galleries at The Building Centre in late April with a sophisticated projection system integrated with films telling the story of London’s historical and physical development. Integrated iPads will allow buildings and major infrastructure projects to be digitally animated and brought to life across the surface of the model.
The model has been built by Pipers Models using digital data supplied by Ordnance Survey in just three months. It has been made possible through the support of many of London’s development community - 35 Founding Supporters whose developments are highlighted on the model and on the integrated iPads.
The New London Model will continue to be updated with projects that have planning permission or are under construction with the support of London’s development and architecture community. And while the NLA galleries will be its permanent home, it will be making a special appearance in Berkeley Square this June as the centrepiece of the London Real Estate Forum.
Peter Murray, Chairman of NLA, introducing Sir Edward Lister at the unveiling, said “The New London Model marks the start of NLA continuing to help tell the story of development in London over the next 10 years. It’s going to be a vital tool to help aid the discussion, debate and information-sharing that we believe is so crucial to help shape a better city.”
Notes to editors
The New London Model will be open to the public at the NLA galleries at The Building Centre from 23 April, with a formal launch event sponsored by JLL on 20 May.
NLA would like to thank the following Founding Supporters for their contribution to the model:
Almacantar / Battersea Power Station Development Company / Barratt London / British Land / Brookfield / Cadogan Estate / Canary Wharf Group / Capital and Counties / Cathedral / CORE / Countryside / The Crown Estate / Delancey / Derwent London / Development Securities / Essential Living / Exemplar / FORE Partnership / Great Portland Estates / Helical Bar / King’s Cross Central Limited Partnership (KCCLP) / Land Securities / Lend Lease / London Legacy Development Corporation / Mount Anvil / Native Land / Ordnance Survey / The Portman Estate / Redrow London / Renewal / Stanhope / TIAA Henderson Real Estate / UCL / Westfield / Whitbread